The beginnings of vectorizing

Posted by on Jan 31, 2015 in Blog, Identity

Working in Illustrator

Once I had my three ideas and had sketched them out it was time to turn them into professional looking logos I opened up Illustrator and went to work. I had to go through the process of editing them and revising them several times. I also had to work on color schemes and I decided on a blue that I really liked and tried to incorporate that into my logos in a way it would still represent me.

 
 
 

Change of Plans

Half way through the process I decided to change one of my logos completely. My L that was established in 2014 didn’t seem to fit my idea of what my logo should be. It didn’t really say anything about me or what I was trying to market.

Since I decided to change one of my logos I had to start scratching once again. Sketching out some more ideas and then working on it. It was a journey learning about myself as I worked on these logos.

Screen Shot 2015-01-16 at 10.51.47 PM
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